Mercator - Tout le marketing à l'ère digitale ! pan Arnaud de Baynast, Jacques Lendrevie, Julien Lévy

Caractéristiques

• Mercator - Tout le marketing à l'ère digitale !
• Arnaud de Baynast, Jacques Lendrevie, Julien Lévy
• Nb. de pages: 984
• Format: Pdf, ePub, MOBI, FB2
• ISBN: 9782100758227
• Editeur: Dunod
• Date de parution: 2017

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Overview

MERCATOR 12é édition intègre les derniers apports du digital et présente les tendances du marketing - Comment digitaliser une offre de produits et services ? - Comment intégrer le DesignThinking au développement produit ? - Quelle stratégie de distribution omnicanale déployer ? - Comment associer efficacement des dernières techniques de communication digitale (natice advertising acaht programmatique, médias sociaux...) ? - Comment se repositionner face à l'arrivée des nouveaux intermédiaires ? - Quelles expertises digitales développer dans l'entreprise ? MERCATOR est : Pédagogique pour les étudiants : - Un style vivant et accessible, des rubriques qui animent les pages, toutes les illustrations en couleur.
- Concret et illustré par des exemples et des mini cas, et un lexique de plus de 500 termes français-anglais. - Mercator accompagne les étudiants dans leurs études et au-delà : il couvre tous les niveaux de cours de marketing et propose des quiz en ligne corrigés et commentés. Orienté vers l'action pour les professionnels : - Mercator se nourrit des stratégies et des meilleures pratiques actuelles des entreprises, et s'appuie sur l'expérience de conseil des auteurs auprès de nombreuses organisations.
- Indispensable pour définir une stratégie digitale et la mettre en oeuvre dans son entreprise. - Mercator est la meilleure façon de mettre à jour ses connaissances en marketing, une discipline bouleversée par la révolution digitale. MERCATOR : La bible du marketing la plus vendue en France, est enrichie de sa version E-book, d'un site compagne mercator. fr et de nombreux compléments en ligne.

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Lessons: My Path to a Meaningful Life. Gisele Bündchen

Lessons-My-Path-to-a.pdf
ISBN: 9780525540526 | 256 pages | 7 Mb

• Lessons: My Path to a Meaningful Life
• Gisele Bündchen
• Page: 256
• Format: pdf, ePub, fb2, mobi
• ISBN: 9780525540526
• Publisher: Penguin Publishing Group

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Ash Princess by Laura Sebastian

• Ash Princess
• Laura Sebastian
• Page: 448
• Format: pdf, ePub, mobi, fb2
• ISBN: 9781524767068
• Publisher: Random House Children's Books

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Confessions About Colton. Olivia Harvard

Confessions-About-Colton.pdf
ISBN: 9781989365106 | 352 pages | 9 Mb

• Confessions About Colton
• Olivia Harvard
• Page: 352
• Format: pdf, ePub, fb2, mobi
• ISBN: 9781989365106
• Publisher: Wattpad Books

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VELAZQUEZ. MANUAL DE FARMACOLOGIA BASICA Y CLINICA de PEDRO LORENZO FERNANDEZ, ALFONSO MORENO GONZALEZ, JUAN CARLOS LEZA CERRO

Ficha técnica

• VELAZQUEZ. MANUAL DE FARMACOLOGIA BASICA Y CLINICA
• PEDRO LORENZO FERNANDEZ, ALFONSO MORENO GONZALEZ, JUAN CARLOS LEZA CERRO
• Número de páginas: 573
• Idioma: CASTELLANO
• Formatos: Pdf, ePub, MOBI, FB2
• ISBN: 9788498354379
• Editorial: PANAMERICANA
• Año de edición: 2012

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Overview

Se trata de un compendio del libro de texto Velázquez. De interés para estudiantes de todas las ramas de las ciencias biomédicas: medicina, farmacia, veterinaria, enfermería, psicología, odontología, podología, fisioterapia y nutrición. Adaptado a las nuevas tendencias didácticas, tanto en el libro impreso como en el sitio web, de mucha utilidad para reforzar los contenidos y facilitar el aprendizaje.

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